At Mpathy, we firmly believe there is much more to Content Writing than merely an expression of thought. ‘Content’ needs to be ‘creative’ enough to capture attention, ‘flavourful’ to reflect the domain, ‘credible’ to build trust, and ‘impactful’ to inspire your clients to recognize you as a thought leader and choose you over other competitors. In this context, we actively engage with our ‘Strategic Partners’, who are well-recognized leaders in their respective domains.

A case example is Harshavardhan Gaddalae from Medha Research and Consulting Pvt. Ltd., rated among the Top 10 Leaders in Market Research and Strategy Consulting in India in 2021 by the CEO Insights Magazine.

Types of Content:

Regular Blog –  About Company, News, Happenings, Leadership Message-specific blog.

Informative Blog – Outlining Industry at Market Issue(s) / Trend(s) with focus on soft sales pitch.

Informative Blog – Outlining Current and Future Industry/Market Data – Curated with soft sales pitch Market Insights with Point of View

Insight Give Aways – To be given free to Potential and (registered) Industry professionals – after collecting their contact particulars – (Include mix of trends/issues, regulatory info, news, market/industry insights)

LinkedIn Specific Content – Manage Organization Account – Includes creating multiple showcase pages and ensuring consistent content from firm’s website/webpage, news updates (twice a week), blogs (2 per week – Posts will redirect to firm’s blog page on website to boost SEO ratings)

LinkedIn Specific Content – Manage Organization Account – Includes creating multiple showcase pages and ensuring consistent content from firm’s website/webpage, news updates (twice a week), blogs (2 per week – Posts will redirect to firm’s blog page on website to boost SEO ratings) + Managing Leadership’s Content Posts – About 2 per Week

Whitepaper – Specific (For a Conference/Industry Event/Client) – Exclusive content
sourced through primary research